SpotX
VideoNuze Analysis (23 items)
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New SpotX Report Highlights Data Sensitivity in Video Ads
Posted on 01-16-2019
SpotX has released its “2019 Video Advertising Trends” report, highlighting 4 key trends: New offerings will come into play for OTT video services. Traditional TV will continue to transform for today’s...
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Human Relationships Still Matter A Lot In Programmatic Era
Posted on 10-04-2018
While the “Mad Men” era of TV advertising was characterized by three-martini lunches, the current era is characterized by the push toward efficiency, most notably programmatic transactions that are data-enabled...
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SpotX and Tru Optik Enable Targeted Connected TV Ads
Posted on 10-02-2018
SpotX and Tru Optik have announced a partnership that enables video content providers to pre-segment and validate their ad inventory, so that buyers are able to create targeted, audience-based...
News from Around the Web (21 items)
- Philo Taps SpotX For Programmatic Monetization Mediapost - 04-18-2019
- Fox, Discovery Using SpotX, Clypd Combo for Cross Platform B&C - 04-11-2019
- CCI and SpotX ink deal to provide Japanese broadcasters with programmatic solutions The Drum - 08-13-2018
- SpotX gains TAG renewal for fraud, piracy and brand safety certifications RapidTV News - 03-22-2018
- Vewd, SpotX Form Programmatic Partnership Multichannel News - 03-01-2018
- OTT Audiences Are There – So Why Aren’t Advertisers Buying? AdExchanger - 02-13-2018
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