MediaMath
VideoNuze Analysis (3 items)
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Interview with Jeremy Steinberg, Global Head of Ecosystem, MediaMath
Posted on 03-25-2020
There are a lot of questions swirling these days about how ad spending is going to be reallocated given the virus's interruption of live sports. I'll be publishing a...
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MediaMath Forges Into Programmatic Video and Connected TV
Posted on 10-10-2018
Ad tech provider MediaMath is forging strongly into programmatic video and connected TV, by among other things joining the board of the IAB Digital Video Center of Excellence, and seeking...
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Integral Ad Science Provides Viewability Targeting Data to AudienceScience
Posted on 04-04-2016
Integral Ad Science will provide its video viewability targeting segments to AudienceScience for inclusion in the company’s Helios Advertising Enterprise Advertising Software, the companies announced today. AudienceScience clients will...
News from Around the Web (4 items)
- Integral Ad Science Unveils Pre-Bid Video Segments To Boost Viewability By The 'Threshold' AdExchanger - 03-10-2016
- AerServ Taps BidSwitch To Launch Mobile Video Exchange; MediaMath Plugs In Mediapost - 07-08-2015
- Mediamath Acquires Akamai`s Ad Business to Beef Up Data-Management Capabilities AdAge - 01-23-2013
- Nielsen Uses MediaMath For Cross-Platform Ad Analytics Multichannel News - 08-07-2012
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