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Macy's

VideoNuze Posts (1 item)

  • Macy's Marketing SVP: "We Think We're An Entertainment Brand" [VIDEO] Posted on 07-18-2012

    It may be 155 years-old, but Macy's marketing approach is thoroughly modern, as the company has fully embraced mobile and digital technologies to drive its business. In a fireside chat...

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Related News (4 items)

  • Macy's Mixes Shopping With Social Video to Launch Its Holiday Campaign Adweek - 12-08-2016
  • YouTube Magic Powers New Old Navy, Macy's, Target Campaigns Mediapost - 07-29-2015
  • Macy`s Is the First Retailer to Run Facebook`s Auto-Play Video Ads Adweek - 05-19-2014
  • Macy`s Co-Producing YouTube Reality Series With Maker Studios AdAge - 04-01-2014
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VideoNuze is the authoritative online source for original analysis and news aggregation focused on the burgeoning online video industry. Founded in 2007 by Will Richmond, a 20-year veteran of the broadband, cable TV, content and technology industries, VideoNuze is read by executive-level decision-makers who need to get beyond the standard headlines and achieve a deep understanding of online video’s disruptive impact.

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