Advertising

Why Are There So Many Untargeted Pre-roll Video Ads? Posted on 08-06-2013
Like a lot of you, I spend a lot of time online, and a good amount of it is watching video. As I've often said - at VideoNuze's Online Video...
With Live TV Viewing in Decline, 4 Reasons Why Online Video Advertising's Appeal Should Grow Posted on 05-14-2012
As this week's TV advertising upfronts kick-off, the inconvenient truth of live TV viewing's ongoing decline should be on the minds of everyone in the ecosystem. The days of forcing...
Paid vs. Free, Where is the Grass Greener? Posted on 10-08-2007
Two conversations I had last week, with executives at two separate independent video content companies, one based on a pay model, and the other on an ad-supported model,...