Samsung
VideoNuze Analysis (41 items)
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Research: Samsung Leads in Smart TVs, Roku in CTV Devices
Posted on 08-11-2020
Conviva released detailed streaming viewership data late last week for Q2 ’20, finding that Samsung is the clear leader in smart TV viewing time while Roku leads in connected...
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Free Ad-Based Streaming TV on Connected TVs: Curb Your Enthusiasm
Posted on 05-28-2020
I’m bullish on ad-based free streaming channels on Connected TVs. eMarketer projected the CTV ad market would grow to $14B in 2023, double the 2019 figure. Why is the Free...
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Apple’s New Partnerships Are A Start, But A Lot More Is Needed To Support Originals
Posted on 01-08-2019
Likely the most interesting news from CES this year is that Apple is finally partnering in meaningful ways with big TV manufacturers. Most notably, Apple is creating an exclusive iTunes...
News from Around the Web (158 items)
- ‘Hard to find any impressions’: Media companies’ streaming inventory sold out early this fourth quarter Digiday - 12-21-2020
- Samsung service measures combined impact of linear TV and streaming campaigns AdAge - 12-15-2020
- TikTok's app is launching on TVs for the first time Business Insider - 12-14-2020
- Streaming TV Advertisers Want Better Targeting - Minus the Privacy Backlash WSJ - 11-06-2020
- Samsung launches self-serve ad platform to take next steps in connected TV AdAge - 10-01-2020
- TV Manufacturers Seek to Capture a Bigger Share of Streaming Ad Market WSJ - 09-01-2020
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