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Analysis for 'CobbleCord'

  • Startup CobbleCord Helps Cord-Cutters Navigate Video Choices

    We are in the era of “Peak TV,” where hundreds of original programs are spread across many different free and paid video services and TV networks. For those who no longer want to spring for pay-TV, assembling the right mix of OTT, SVOD and skinny bundles to cost-effectively access desired programs is very confusing.

    Now a startup named CobbleCord is aiming to address this, using a 4-part set of user-provided information about viewing preferences to return a list of custom recommendations. CobbleCord was started by Virginia Juliano, a 10-year Showtime marketing executive, who walked me through how CobbleCord helps users “cobble” together the most appropriate video services for them.

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