At our SHIFT // Programmatic Video & TV Ad Summit a couple weeks ago we had two sessions that were connected: one that focused on executing the roadmap for success...
A new survey from SintecMedia indicates that a majority of TV executives believe their organizations are either not well prepared to sell advanced TV and digital video ads in...
It’s no secret that Google, Facebook and other social platforms can help video publishers expand their audience reach and monetization. But the downside is they create risks around losing control...