There’s more momentum behind video ads getting shorter. Video ad tech provider Genesis Media, has introduced a new 6-second ad unit, which advertisers only pay for when fully...
Two video ad tech providers, Genesis Media and Altitude Digital, announced they have merged in a deal that is rooted in using data to optimize video publishers’ ad inventory....
Everyone knows that video viewing is exploding, but for content publishers and creators, figuring out how to monetize all that usage is an ever-present challenge. This question was the focus...