Today's Top News

Marketing DailyAmazon Crushes Estimates; Ad Sales Jump 24%

Profits at the ecommerce giant more than tripled, driven by AI and $11.82 billion in ad sales. ...

Olipop Partners With Barbie For Peaches & Cream Soda
To promote the limited-edition release, the brand is launching a virtual experience tied to a promotional giveaway. ...
Les Ottolenghi Joins Lee In Newly Created Role Of Chief Transformation Officer
Ottolenghi will be charged with accelerating Lee's digital adoption. ...
Atomic Debuts New Creative Agency: Atomic Matter
The new agency will help health brands craft campaigns. ...
Code And Theory Taps Elimeliah As Chief Creative Officer
He replaces Amy Carvajal who is leaving to pursue other opportunities. Most recently, Elimeliah was chief creative offic ...
Brunner Partners With HIRI To Up Strategy, Marketing To Home-Improvement Industry
The agency will deliver building product marketing insights to benefit HIRI members. ...
Dunkin' Taps Fairy Tales To Highlight Joys Of Cold Coffee
The new national campaign targets Gen Z and millennials, demos that crave cold coffee. ...
PSAs: Hot Cars Kill Kids, So 'Stop, Look, Lock'
A PSA campaign provides some dangerous examples of things parents promise "never" to do, but end up doi ...
FuboTV Drops WBD's Networks Due To 'Above Market Rates'
FuboTV says this is "another example of its abuse of massive market power that ultimately limits consumer choi ...
Coca-Cola Credits Innovation, Marketing Investments For Strong Q1
In an earnings call, the company also addressed performance expectations around the BodyArmor brand. ...
Molson Coors Touts Double-Digit Growth For Core Brands
The company plans to support recent growth for its Coors Banquet brand with its first new TV campai ...

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