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Netflix to Roll Out TikTok-Like Short Clip Feature Aimed at Kids

  • Company to test ‘Kids Clips’ on iOS in U.S., other countries
  • Feature is similar to ‘Fast Laughs’ comedy offering for adults

Netflix’s new Kids Clips feature.

Source: Netflix Kids
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Netflix Inc. is rolling out a TikTok-like feature aimed at kids, its latest bid to attract younger viewers to its platform and help them discover programming.

The “Kids Clips” feature, appearing on Netflix’s iOS app, will show short videos from the company’s existing library of children’s programs and movies. Netflix plans to add new clips daily based on its current and future offerings.