Maker Gen Creates Home for Rising Stars Across the Web

Looking past YouTube to other platforms

It's time for Maker Studios to spread past its YouTube roots. The Disney-owned Web video network announced Maker Gen on Thursday, a way for aspiring online stars to grow their presence through a structured program.

Unlike the 5,000 other Maker publishers who have established themselves as brands, Maker Gen will focus on the up-and-coming 50,000 YouTube partners and will branch out to include creators from other platforms, keeping in line with its NewFronts announcements. The program boasts forums for members to communicate as well as help with development, brand partnerships and collaborative efforts, a company spokesperson said. 

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