AOL Adds A New Head of Agencies and Industry Relations
Bamberger to lead AOL's Digital Content NewFronts
After just a short few months at MEC, Jack Bamberger is making a jump to AOL as the company's head of agency and industry relations.
For Bamberger, who was named MEC's president of North America's digital operations in late May, the move takes him away from the agency world, though not very far way. Reporting to AOL senior vp of advertising Jim Norton, Bamberger's primary role will be to bridge the gap between the large content company and the advertising industry, including lots of agencies, as he looks to build partnerships and unearth new revenue opportunities in video.
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