Twitter Signs More Than 30 Video Deals With Disney, NBC, Viacom
Twitter Inks More Than 30 Video Deals
This article is for subscribers only.
Twitter Inc. inked more than 30 deals with publishers including Walt Disney Co. and NBCUniversal to beef up its video offerings with more news, entertainment and sports.
NBCUniversal, part of Comcast Corp., agreed to distribute live video and clips on Twitter through its media properties, including NBC News, MSNBC and E! News. Viacom Inc. is creating new show formats including "BET Breaks" that focuses on the African American perspective on pop culture and another named "Comedy Central’s Creator’s Room," a satirical take on trending news in pop culture.