| Title |
Date |
Source |
Category |
| A Quarter of Branded Video Shares Happen in the First Three Days: Unruly`s Social Diffusion Curve |
04-23-2013 |
ReelSEO |
Branded Entertainment, Research |
| Kmart`s Hilarious `Ship My Pants` Ad a Study in Wordplay |
04-13-2013 |
The Hollywood Reporter |
Branded Entertainment |
| Riding the Momentum Created by a Cheeky Video |
04-11-2013 |
NY Times |
Branded Entertainment |
| CollegeHumor Creates Breakout American Eagle Ad - For a Fake Product |
04-04-2013 |
AdWeek |
Branded Entertainment |
| As Contempt For Push Grows, Branded Content Rises |
03-25-2013 |
Mediapost |
Branded Entertainment |
| Five Subway Fresh Artists Debut Work With Help Of My Damn Channel |
03-12-2013 |
Tubefilter News |
Branded Entertainment, FIlms |
| Red Bull Media House`s First Web Series Is The Interactive `Exit Vine` |
01-28-2013 |
Tubefilter News |
Branded Entertainment |
| In the World of Branded Content, Original Always Wins |
01-21-2013 |
AdAge |
Branded Entertainment |
| Crowd-sourced video site Tongal scores $15-million investment |
01-13-2013 |
LA Times |
Branded Entertainment |
| Orbitz Shows Power of Video Marketing for Travel with New Original Series, I Love New York |
01-10-2013 |
ReelSEO |
Branded Entertainment |
| How Red Bull`s Marketing Wings Lifted Them to Most Powerful Brand in Social Video |
11-12-2012 |
ReelSEO |
Branded Entertainment |
| Advertisers Are Still Missing the Mark With Online Video |
10-31-2012 |
AdAge |
Advertising, Branded Entertainment |
| Ford`s Branded `Escape My Life` Series Rolls Along On YouTube And Hulu |
10-27-2012 |
Tubefilter News |
Branded Entertainment |
| Lure of Branded Entertainment Gives Rise to a Bicoastal Effort |
10-25-2012 |
NY Times |
Branded Entertainment, Startups |
| Giant Media founder: How I turned $7,000 into $8 million in three years |
10-04-2012 |
The Next Web |
Branded Entertainment |
| Never Say `Let's Create a Viral Video` |
09-13-2012 |
AdAge |
Branded Entertainment |
| In New Branded Series on Hulu, Subway`s Just As Fresh As Advertized |
09-12-2012 |
Tubefilter News |
Aggregators, Branded Entertainment |
| IKEA`s Hit Web Show: An Entertaining Ad |
09-07-2012 |
WSJ - Reg. Req'd |
Branded Entertainment |
| A Channel on the Web Devoted to Shoes, for Those Who Can`t Get Enough |
08-21-2012 |
NY Times |
Branded Entertainment |
| Behind the Work: James Franco Directs and Acts in Cheil`s Latest Samsung Film |
08-20-2012 |
AdAge |
Branded Entertainment |
| Machinima Taps Former Microsoft Exec |
08-14-2012 |
AdWeek |
Branded Entertainment, Games, People |
| Hulu Pushing Further Into Branded Entertainment With Alloy |
08-02-2012 |
AdWeek |
Branded Entertainment |
| Microsoft Bailing on Mobile, Branded Web Video Ads |
07-12-2012 |
AdWeek |
Branded Entertainment |
| Weighing In on Branded Content |
07-10-2012 |
AdWeek |
Branded Entertainment |
| How Dollar Shave Club Hit a `Nerve Center` With Consumers |
07-03-2012 |
AdAge |
Branded Entertainment |
| Blip launches studio focused on branded content |
06-28-2012 |
Paid Content |
Branded Entertainment, Indie Video |
| Schick Bows Branded Entertainment Series |
06-14-2012 |
Mediapost |
Branded Entertainment, Portals |
| What's So Funny? Marketing |
06-11-2012 |
WSJ - Reg. Req'd |
Branded Entertainment |
| YouTubers bring audience to Ford-sponsored NBC reality series |
05-06-2012 |
NewTeeVee |
Aggregators, Branded Entertainment, Indie Video |
| Denny`s Uses Web Series to Speak to Young Adults |
04-10-2012 |
NY Times |
Branded Entertainment |
| Funny or Die Launches Commercial Arm, Likes Kia, New Era |
04-06-2012 |
Tubefilter News |
Branded Entertainment |
| AOL, Mindshare To Create Original Programs |
04-04-2012 |
Online Media Daily |
Branded Entertainment, Partnerships |
| Mattel Loves Monsters, Hates Bullies |
10-10-2011 |
Tubefilter News |
Branded Entertainment |
| Top Chef Launches Healthy Choice Entrees Online |
10-06-2011 |
Tubefilter News |
Branded Entertainment, Cable Networks |
| MSN`s Wonderwall Renews `7 Wonders` for 2nd Season, Chevy Cruze Returns |
09-14-2011 |
Tubefilter News |
Branded Entertainment, Portals |
| Branded Video Content Helps Red Bull Find Its Marketing Wings |
09-01-2011 |
ReelSEO |
Branded Entertainment |
| Selena Gomez Apparel, Kmart Star in Back to School Series |
08-18-2011 |
Tubefilter News |
Branded Entertainment, Indie Video |
| Target, Disney Team up For Back to School Web Series |
08-16-2011 |
Tubefilter News |
Branded Entertainment, Corporate, Indie Video |
| Old Spice Is Killing It on YouTube Again, but Sales Are Down Double-Digits |
08-04-2011 |
AdAge |
Branded Entertainment |
| Oprah Winfrey Network, will.i.am Get a Web Series |
06-17-2011 |
Tubefilter News |
Branded Entertainment, Cable Networks |
| Bravo Partners With Cars.com for Second Season of `Work of Art: The Next Great Artist` |
06-16-2011 |
B&C |
Branded Entertainment, Cable Networks |
| Brands Love Content - When They Make It |
06-10-2011 |
AdWeek |
Branded Entertainment |
| Lisa Kudrow Web Series Finally Gets its Showtime Premiere |
05-16-2011 |
Tubefilter News |
Branded Entertainment, Cable Networks, Indie Video |
| Lexus and MSN Recruit Artists for `Fresh Perspectives` |
04-28-2011 |
Tubefilter News |
Branded Entertainment |
| Film on Branded Content Examines a Blurred Line |
04-22-2011 |
NY Times |
Branded Entertainment, FIlms |
| Digitas Doubles Branded Video Staff as `Video Explodes` on Madison Avenue |
03-15-2011 |
Beet.tv |
Branded Entertainment |
| CREATETHE GROUP Brings Brands to Life with Unique Video Experiences |
03-10-2011 |
Ooyala blog |
Branded Entertainment |
| Lights! Camera! Ahoy There! |
03-07-2011 |
NY Times - Media Decoder |
Branded Entertainment |
| For Rihanna`s Perfume, a Video Meant for Rewatching |
02-10-2011 |
NY Times |
Branded Entertainment |
| Old Spice Guy is Back Online, but Not as Big |
01-27-2011 |
Tubefilter News |
Branded Entertainment |