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News for 'Analytics'

Title Date Source Category
comScore Wins Clients for Online-Ad Rating System 05-16-2013 WSJ - Reg. Req'd Analytics
Buyers Pushing Nielsen Data for Web Video and YouTube Won`t Play Ball 05-16-2013 AdWeek Advertising, Analytics
New Tracking Tool To Identify YouTube Stars Before They Get Big 05-02-2013 Tubefilter News Analytics, Indie Video
Nielsen Gets Digital to Track Online TV Viewers 04-30-2013 WSJ - Reg. Req'd Analytics
Nielsen Back-Pedals On Ratings Dominance, Acknowledges It`s Not Yet The Online Standard 04-26-2013 Online Media Daily Advertising, Analytics
comScore Formally Debuts Multi-Platform Ratings 03-25-2013 Online Media Daily Analytics, Devices
Crackle Partners with comScore for Ground-Breaking Multi-Platform `Video Everywhere` Audience Measurement Initiative 03-19-2013 Press Release Analytics, Indie Video
Nielsen Agrees to Expand Definition of TV Viewing 02-20-2013 The Hollywood Reporter Analytics, Devices
Nielsen Chief Says It Will Dominate Streaming Media Measurement, Just A Matter Of Time 02-11-2013 Online Media Daily Analytics
CES: Nielsen nears decision on TV household definition 01-09-2013 Variety Analytics
Tubular Labs Receives $3.15M From YouTube Bigshots 12-19-2012 Tubefilter News Analytics, Deals & Financings
Twitter and Nielsen to Rate TV Shows by New Measure 12-17-2012 AdAge Analytics, Social Media
Brave New Digital World 12-13-2012 comScore White Paper Advertising, Analytics
Dauman Hopeful Multiscreen Ratings Coming Next Year 12-03-2012 B&C Analytics, Cable Networks
comScore Rolls Out Cross-Platform Audience Measurement 11-29-2012 AdWeek Analytics
Live-plus-7 builds muscle as metric 11-12-2012 Variety Analytics, Broadcasters
TV now has web-like ad metrics - so why aren`t they being used? 11-11-2012 GigaOm Advertising, Analytics
Nielsen Chief: GroupM Pushing XCR As Cross-Platform Ratings Standard 10-22-2012 Online Media Daily Analytics
Delivering True Multi-Screen Ad Measurement, Nielsen Brings New Solution to Market 10-01-2012 Press Release Analytics
The CW Signs for Nielsen Online Ratings 09-27-2012 TVNewsCheck Analytics, Broadcasters
Innovid Integrates comScore validated Campaign Essentials into Video Platform to Deliver Cross-Media 09-13-2012 Press Release Advertising, Analytics
Nielsen Uses MediaMath For Cross-Platform Ad Analytics 08-07-2012 Multichannel News Analytics
Comcast and Nielsen to Start Testing Commercial Ratings for Tablets 05-21-2012 AdAge Analytics, Cable TV Operators
Online Video Data Transparency Can Drive Brand Innovation, VideoHub`s McEttrick 05-20-2012 Beet.tv Advertising, Analytics
Akamai and Kaltura Offer Video Best Practices for Video Analytics 05-10-2012 ReelSEO Analytics, CDNs, Technology
Nielsen, AOL Chase Ads With TV-Like Ratings 04-16-2012 AdWeek Advertising, Analytics
Tremor Video Acquires `InPlay` Video Analytics Tech From TubeMogul 01-20-2012 TechCrunch Advertising, Analytics, Deals & Financings
Nielsen To Rate FiOS TV On Xbox 12-07-2011 Multichannel News Analytics, Telcos
YouTube Steps Up Analytics, Drills Into Viewer Stats 11-30-2011 Online Media Daily Aggregators, Analytics
Kantar Video Adds Four New Partners Extending Paid Video Advertising Measurement 11-03-2011 Press Release Advertising, Analytics
Ooyala Customizes Video Analytics For Facebook 10-13-2011 Online Media Daily Analytics, Social Media
Trendrr Launches Social-Media Tracking Tool For TV Nets 09-20-2011 Multichannel News Analytics, Social Media
Nielsen In Tests With TWC, Cablevision To Measure iPad Viewing 08-18-2011 Multichannel News Analytics, Cable TV Operators, Devices
Why the Web`s New TV-Style Ratings Might Not Mean More Ad Buys 08-09-2011 AdAge Advertising, Analytics
KISSmetrics, Hulu Sued Over New Tracking Technology 08-02-2011 Online Media Daily Analytics
YouTube Partner Reporting Coming This Summer From YouTube & comScore 07-21-2011 ReelSEO Aggregators, Analytics, Indie Video, Partnerships
Internet Video Leader Comes to Visible Measures 03-22-2011 Press Release Analytics, People
Nielsen view of new TV just doesn't rate 01-18-2011 NY Post Analytics
MLB's Bob Bowman on How Baseball Leads the Majors in Mobile 12-03-2010 AdAge Analytics, Mobile Video, Sports
Few see Web, Hollywood like Eric Garland (Q&A) 11-15-2010 CNET - News.com Analytics, Studios
TubeMogul Raises $10M For Ads, International Expansion 10-11-2010 NewTeeVee Analytics, Deals & Financings
TubeMogul grabs $1M to help advertisers find the right audience 10-08-2010 VentureBeat Analytics, Deals & Financings
Visible Measures Announces New Executive Appointment, Board Member from Google 10-04-2010 Press Release Analytics, People
Brightcove and TubeMogul Expand Distribution Opportunities for Media Publishers 10-01-2010 Brightcove blog Analytics, Partnerships, Technology
Why YouTube Viewers Have ADD and How to Stop It 10-01-2010 AdAge Analytics
comScore Introduces Digital GRP `Overnights` 09-28-2010 Press Release Analytics
Nielsen Launches Online Campaign Ratings 09-28-2010 Mediaweek Analytics
While you`re watching, TiVo watches you 08-24-2010 NY Post Analytics, Devices
TubeMogul Makes InPlay, Its Google Analytics For Video, Free 07-14-2010 TechCrunch Analytics
Kantar Debuts Tool To Analyze DirecTV Set-Top Data 06-23-2010 Multichannel News Analytics
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