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VideoNuze Analysis (331 items)
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With Live TV Viewing in Decline, 4 Reasons Why Online Video Advertising's Appeal Should Grow
Posted on 05-14-2012
As this week's TV advertising upfronts kick-off, the inconvenient truth of live TV viewing's ongoing decline should be on the minds of everyone in the ecosystem. The days of forcing...
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SeaWell Networks Demo's Network-Based Video Ad Insertion [VIDEO]
Posted on 05-09-2012
I visited the SeaWell Networks booth at the recent NABShow and got a demo of their new network-based ad insertion capabilities from CEO Brian Collie. SeaWell's Spectrum technology helps...
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Digital Content NewFronts Point to Audience Fragmentation Ahead
Posted on 04-30-2012
As with TV, it's awfully hard to predict which particular programs and initiatives unveiled at last week's Digital Content NewFronts ("DCNF") will succeed and which will flop. But one thing...
News from Around the Web (1095 items)
- Turner Broadcasting Partnering With Funny or Die TheWrap - 05-16-2012
- How the TV Industry Blew Its Best Chance to Kill Dish`s Ad-Skipping Technology The Hollywood Reporter - 05-14-2012
- NBC Exec Calls Dish Network`s DVR Ad Blaster An `Insult` To TV Ecosystem Deadline - 05-14-2012
- Pursuing Advertisers With Big-Top Spectacle NY Times - 05-14-2012
- NBC Broadcasting head no fan of Dish`s commercial-skipping device LA Times - 05-13-2012
- YouTube`s Video Views Are Falling - By Design AdAge - 05-14-2012