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Sezmi Update: Fall '09 Commercial Rollout Planned


Thursday, April 30, 2009, 07:19 AM ET
posted by: Will Richmond

I chatted with Sezmi director of product marketing Barbara Cassidy at the NAB Show last week and had a follow up call with co-founder/president Phil Wiser yesterday to get an update on the company's progress.

Sezmi is now aiming for a Fall '09 commercial rollout. Phil explained the launch was pushed back by roughly 6 months. The company is continuing to optimize the user experience. It is also being conservative with resources in the wake of staff reductions last Fall (and the economic slowdown), and is seeking to align with the '09 holiday season/its channel partners' goals. In the meantime the Seattle trial is continuing.

I've been enthusiastic about Sezmi as a full-on, next-gen alternative to cable/satellite/telco service, assuming it its "FlexCast" distribution technology performs as expected. The short demo I saw at NAB looks much as at it has in the past and is quite slick. Sezmi has a hugely ambitious vision, but if it delivers as planned, it is going to offer a pretty compelling alternative for consumers. Lots more to come on this story.

What do you think? Posta comment now.


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